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The Cost of Home Staging: Is It Worth the Investment?

Blam Africa • November 28, 2024
Cost of home staging

When preparing to sell your home, one of the first things you'll consider is how to make your property stand out in a competitive market. Home staging has become an increasingly popular solution to help sellers achieve faster sales and higher offers. But with all the different services available, many homeowners ask: What is the cost of home staging, and is it worth the investment?



In this blog, we’ll break down the cost of home staging and explore why it might just be the best decision you make to secure a successful sale.

What Factors Affect the Cost of Home Staging?

The cost of home staging can vary depending on several factors, such as the size of your property, the type of staging services you require, and the length of time you need the staging furniture in place. Below, we’ll outline some of the main factors that influence home staging prices:


1. Size and Layout of Your Home

The larger your home, the more furniture and decor items will be required to make the space look appealing. A smaller apartment or unit may cost less to stage than a large family home or property with multiple bedrooms and living areas. The complexity of the layout also plays a role; open-plan homes may require different styling strategies compared to properties with multiple smaller rooms.


2. Full vs. Partial Staging

Home staging companies typically offer a range of services, from partial staging (where only certain rooms, like the living room or master bedroom, are staged) to full home staging (where every room is styled). Naturally, full staging is more expensive than partial staging, as it requires more furniture, decor, and time.


3. Duration of the Staging

The length of time you want to keep the staging in place can also impact the overall cost. Typically, staging packages are offered for 1–2 months. However, if your home doesn’t sell in that time, the staging may need to be extended, which will increase the cost.


4. Additional Services

Some staging companies, like Stage2Sell, may offer extra services such as professional photography, consultation with real estate agents, or styling advice. While these add-on services can increase the upfront cost, they may help your home sell faster and for a higher price.

Is the Cost of Home Staging Worth It?

While the cost of home staging may seem like a significant investment, it often results in a strong return, especially in a competitive real estate market. Here are several reasons why staging can be worth the investment:


1. Faster Sales

Studies consistently show that staged homes sell faster than non-staged homes. In fact, homes that are staged are typically on the market for 73% fewer days than those that aren’t. This quicker sale can save you money on ongoing mortgage payments, utilities, and maintenance.


2. Higher Offers

A well-staged home creates a positive emotional connection with buyers, which can lead to higher offers. Buyers are more likely to pay a premium for a home that looks move-in ready and appeals to their tastes. In many cases, the cost of home staging is outweighed by the higher selling price you can achieve.


3. Maximized Property Potential

Home staging showcases the full potential of your property by highlighting its best features and downplaying any flaws. For example, staging can make a small room look more spacious or draw attention away from outdated decor or minor repairs that may otherwise deter buyers.


4. Better Marketing Impact

In today’s real estate market, most buyers start their property search online. High-quality photos of a beautifully staged home can make your listing stand out among others. Buyers are more likely to click on listings that feature professionally styled interiors, and great photos can generate more showings, increasing the chances of selling quickly.


5. Return on Investment (ROI)

The cost of home staging may seem high initially, but the ROI can be significant. Studies suggest that for every dollar spent on staging, homeowners can expect to see a return of $2 to $5. This return is largely due to quicker sales and higher offers. In fact, properties that are staged often sell for up to 20% more than those that are not.

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What’s the Average Cost of Home Staging in Melbourne?

The cost of home staging in Melbourne can range from around $1,500 to $5,000 or more, depending on the factors mentioned above. For smaller properties or partial staging, the cost may be closer to the lower end of the scale. For larger homes or full-stage services, you can expect to pay more.

At Stage2Sell, we offer flexible packages that cater to different budgets and needs, and we’re proud to guarantee the best value in the market—promising to beat any legitimate quote by 5%.

Cost of home staging

Should You Stage Your Home?

In a competitive real estate market, staging is one of the most cost-effective ways to maximize your property’s appeal. The cost of home staging is often more than justified by a faster sale, a higher sale price, and a smoother selling process overall. Whether you choose full staging, partial staging, or specialized services, home staging can help create a lasting first impression that sets your property apart.



If you’re ready to invest in home staging, reach out to Stage2Sell for a consultation. Let us help you transform your property into a stunning space that potential buyers will love.

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