Stop People Scrolling

In the current market, there are many different properties available throughout Melbourne and your average listing site is going to be constantly updating with new listings. With attention spans at an all time low, you have seconds to capture the eye and secure someone’s interest. This means that your photos need to stop people scrolling and make your property stand out from the crowd. Listings with professional photos tend to attract more views and engagements. In the modern world, getting someone to click makes the chances of that person being interested in your property far higher. Either way, if they don’t click, you’re not getting that sale.

First Impressions Matter 

First impressions count when the competition is so high. We’ve discussed before the importance of ensuring your entryway and entrance is staged effectively but it is also true that online, people need to be sold on that first initial image. The first encounter potential buyers have with your property is often through listing photos so they leave a lasting impact. High-quality images grab attention and can significantly affect a buyer's desire to learn more about the property. Well-composed, bright photos that highlight the best features of a home can make a memorable first impression​ and help get your property noticed.

Better Photos = Better Price

Professionally taken photos can not only speed up the selling process but potentially increase the property's perceived value, leading to higher offers from buyers. This is because quality photos carefully frame the property to highlight its best aspects, presenting it in the most flattering way possible​. Property viewings do a lot to improve the value of your property but to get people through the door and prepared to pay that bit more, you’ll need a professional listing portfolio.

Prepare for that viewing

In order to stand out in the property market, you need to know every trick in the book. Real estate photographers and staging specialists bring a level of expertise that goes beyond just taking pictures. They understand the best times for shooting, the most flattering angles, and how to showcase each room effectively. Their skills ensure that the visual presentation of the property is optimised for attracting potential buyers​ and make the eventual viewings and walk-ins easier to prepare for and manage. 

Why Staging Matters

In order to reap the benefits of the above, you need to ensure that your property is worth photographing and with that, property staging is a valuable investment to make. Property staging is a key tool in the real estate industry because it allows you to tailor your home to the market you want to target while also showcasing the best parts of your property. Property staging goes hand in hand with listing photography because it’s all about the perfect angle and the right feel. Staging your property already has a number of benefits beyond better listing photos such as a quick sale and a higher return on investment. This is why property staging in Melbourne is quickly becoming a hot industry and one of the more valued parts of the real estate industry.

If you need support with your listing photos or are just looking for help with getting that property off the market, we can support you in Melbourne. Our experienced team has a proven track record of ensuring a quick sale of your property with a tried and tested staging approach that allows you to maintain a consistent and buyer-focused feel throughout your home. To get in touch with us, contact us using the link below. We look forward to hearing from you!